University Of Missouri To Increase Tickets Sales Efforts

COLUMBIA, Mo. (AP) — The University of Missouri plans to be more aggressive in its approach to ticket sales after finalizing a contract with a sales solution company.

The university finalized Friday the contract with IMG Learfield Ticket Solutions, which will have a 13-person team serving as the school’s outbound ticket sales unit.

The team will work on campus calling potential season-ticket buyers, and complement the university’s ticket operations staff.

The University of Missouri had an average of 52,236 attend its seven home football games in 2016, a nearly 20-percent drop from 2015.

Brian White, the university’s executive associate athletic director for external affairs, says the sales team will likely begin its work in late February.

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